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ABOUT US

Take your business to the next level​

We are a full-service licensing & brand development agency based in Dubai with 20 year pedigree of servicing the Middle East and North Africa.

Working with a range of clients, we use strategic licensing and brand development as an instrument to create compelling and high quality products, lucrative new revenue streams and increased consumer interaction, thus ultimately enhancing each brand’s awareness and equity.

MENA FACTS

The region is made up of the Middle East and North Africa (MENA) and is a very economically diverse region.

6%

of the World population is from MENA

68%

of the population is under the age of 15

40%

of shoppers in MENA buy goods on impulse

56%

are inclined to only buying branded goods

Our Amazing Clients

We are proud to be representing some of the world’s most popular and well-known brands across the Middle East and North Africa.

Our Services

We are specialized in launching and expanding brands into new horizons and making the right connections that will make big ideas happens

Licensing

Licensing is the leasing of an intellectual property. This can be used in conjunction with a product, service or promotion. It is based on a contractual agreement between the owner of the property “the licensor” & the manufacturer or retailer “the licensee”.

Brand Development

Brand development begins with an analysis on how a brand is currently perceived in the market, proceeds to planning how the brand should be perceived if it is to achieve its objectives and continues with ensuring that the brand is perceived as planned and secures its objectives.​

Digital Branding

Digital branding is a brand management technique that uses a combination of internet branding and digital marketing to develop a brand over a range of digital venues, including internet-based relationships, device-based applications or media content.

The Possibilities are endless